Copy EditorDevelopmental EditorBusiness Editing

I catch what you miss so your readers only see your best.

From rough draft to publication-ready — I help writers, businesses, and creators make every word count.

15+ years reading and editing 2,000+ literary reviews M.S. English EFA-trained

About Toni

Hi, I'm Toni! Many years ago, I taught middle school and high school English, and while I was sad to leave the classroom, editing turned out to be a much better fit for me. I've spent over fifteen years doing what I love — copy editing research publications, working on fiction manuscripts, earning formal training through the Editorial Freelancers Association, and reading more books than I can count.

Whether it's cleaning up grammar and style, giving your prose some sentence-level attention, or digging into the big-picture areas like character arcs and story structure — I want your writing to feel like you, just sharper. That's always the goal.

In 2018, I started @readwithtoni, and honestly, it became one of the most meaningful parts of my life. What began as a place to chat about books grew into a community of nearly 4,000 amazing readers and over 2,000 posts about the books I love (and the ones I don't). I host Read With Toni, a twice-monthly buddy read that's been going strong for over seven years, and a Read to Learn, a monthly nonfiction group I started in 2020 to explore the stories and histories we didn't learn in school — because nonfiction is powerful, and so are those who read it.

Books are woven into every part of my life. I read with my kids, I read with my husband, John, and I read with my community. I also sell books part-time at Folklore & Fable, a woman-owned independent bookstore in Colchester, CT — so yeah, I spend my days surrounded by books and the people who love them. That's what I bring to editing: someone who is constantly immersed in the written word.

What I do

For authors working toward publication. For businesses that need their words to work harder. For anyone who cares about getting it right.

For Business

Website Copy Editing

A second set of eyes on your website copy. I go through it page by page — fixing errors, smoothing inconsistencies, and making sure the voice holds from start to finish.

Social Media Editing

Social content moves fast, but sloppy copy still sticks. I clean up captions, bios, and posts so your brand sounds intentional and polished — without losing the voice that makes you recognizable.

Business Content Editing

Reports, proposals, newsletters, email campaigns, blog posts, marketing materials — if your business puts words in front of people, I can make them sharper. Clean copy builds trust. Sloppy copy costs it.

For Authors

Copy Editing

Precise, detail-oriented editing for grammar, clarity, spelling, consistency, and flow, by refining sentences and enforcing a specific style. Whether it's a manuscript, article, or report — I make sure your writing is clean, correct, and ready for its audience.

Proofreading

A detailed, honest reader response to your manuscript — the kind you'd get from a very well-read friend who also happens to have written over 2,000 critical reviews. I track my experience chapter by chapter and deliver structured feedback you can actually use.

Line Editing

Sentence-level attention to your prose — rhythm, word choice, tone, dialogue, and voice. This isn't about fixing errors; it's about making every line feel intentional and impactful.

Developmental Editing

A deep, big-picture evaluation of your manuscript — story structure, character development, pacing, plot coherence, point of view, dialogue, and emotional arc. Includes a detailed editorial assessment letter with actionable recommendations to guide your revision.

Content Editing

A focus on the substance of your writing — clarity, organization, argument, flow, and whether your ideas are landing the way you intend. Ideal for nonfiction, essays, articles, and narrative work where the structure needs to serve the message.

Revision Coaching

Ongoing collaboration through multiple drafts. I use visual tools like story maps and flow charts to help you see your narrative from new angles — so you're never stuck staring at the same page wondering where the engine went.

How I think about editing.

Good editing doesn't change your voice — it clears away everything standing between your words and your reader.

i.It should still sound like you.

Your writing should feel more like you after we work together, not less. I’m not here to rewrite — I’m here to bring out what’s already there.

ii.Honest, not harsh.

I’ll tell you what’s working and what isn’t — but always with care, and always with a way forward. You’ll never get vague feedback from me.

iii.Every detail matters.

Whether it’s a comma, a character arc, or the flow of an argument — I pay attention to the small things because they add up to everything.

iv.I read like a reader first.

Before I put on my editor hat, I read your work the way your audience will. I track where I’m hooked, where I drift, and where something doesn’t land. Then we talk about why.

Background

Teaching, editing, reading, selling books — it's all been about words and the people who love them.

2018 — Present

Literary Community Leader & Book Reviewer

@readwithtoni · 4,000 followers

Built and lead an engaged literary community on Instagram. Host Read With Toni, a twice-monthly virtual buddy read running for 7+ years. Founded Read to Learn in 2020, a monthly nonfiction reading group exploring undertold histories, social issues, and current events.

2025 — Present

Bookseller · Part-Time

Sell and recommend books at a woman-owned, author-owned independent bookstore, working directly with readers and the local literary community.

2011 — Present

Manuscript Editor

Freelance

Developmental and line-level editing for fiction manuscripts. Created visual aids and story flow charts to help authors see their narrative structure from new perspectives.

2011 — 2016

Freelance Copy Editor

Edited research publications, industry reports, and professional education and training materials for the largest global trade association serving the insurance and financial services industry — 700+ member companies across 71 countries.

2007 — 2008

English Teacher

Glastonbury High School

Taught five English courses, deconstructing approximately 15 novels with students and guiding them through the writing process.

Where I studied

i.
Developmental Editing of Fiction — IntermediateEditorial Freelancers Association
EFA
ii.
Developmental Editing of Fiction — BeginningEditorial Freelancers Association
EFA
iii.
M.S. in Middle Level Education / EnglishQuinnipiac University
2008
iv.
M.S. in Secondary Level Education / EnglishQuinnipiac University
2007
v.
2005

Tell me about your project

Whether you're writing a novel, running a business, or somewhere in between — if words matter to your work, I'd love to hear from you.

Instagram @readwithtoni
LinkedIn Toni Rocchetti
Based in Connecticut
Response Within the hour

"Good editing doesn't change your voice — it makes sure every word earns its place."

I'll get back to you within the hour.